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London: 15th July 2008
Manchester: 17th July 2008


Contact Centres & the Customer of the Future

The customer service industry is about to face its biggest challenge yet, as today’s children develop a cultural voice and become fully-fledged consumers. Born in the 1990s, tomorrow’s consumers — dubbed ‘the Silent Generation’ — have grown up with the internet and mobile technology as a part of everyday life. As a result they have different expectations and communication patterns to previous generational groups. Never before has the coming of age of a single generation represented such a cultural challenge, or required such a radical rethink for businesses as they learn to adapt to serve the needs of the customer of the future.

Join Contact Centre strategy and technology experts for this half day briefing, where we will examine this cultural shift and make recommendations on how businesses can effectively address the needs of customers of the future:
  • Keynote speech by Steve Morrell, founder of ContactBabel, who will share the results of specially commissioned research on the Customer of the Future.
  • Next generation Automation: the role that Proactive and Predictive Service will play, and how Artificial Intelligence and biometrics will be used in the contact centre.
  • Next generation Personalisation: how social networking will impact contact centres, and how new communication channels such as video are emerging.
  • Measurement and Management: how to balance and control the customer of the future experience through customer management resources.
  • Case Study: a view on what the contact centre of the future might look like.
Agenda

Registration will commence from 9:30am. The briefing starts at 10:00am; lunch will be served at noon and the briefing will close at 1:30pm.

Venue Details
  • 15th July, Cisco Systems, Bedfont Lakes, Feltham
  • 17th July, Cisco Systems, Didsbury, Manchester

Who Should Attend?

This strategy briefing will benefit senior management and executives who are responsible for formulating strategic direction within the contact centre.

Registration

Registration is now closed.

   


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